Starting outIdea validation

What should I ask in a customer problem interview?

I want to learn whether a problem is real without leading people toward my idea. Which questions produce useful evidence?

Source and scope: My Business Path prepared and reviewed this general guidance as a practical starting point. It is not advice tailored to your circumstances. Check the linked official source before acting. GOV.UK: Write a business plan

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Ask about the last time the problem occurred, what they did, what it cost and who made the decision. Avoid pitching until you have heard concrete examples; behaviour is stronger evidence than polite enthusiasm.

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What should I ask in a customer problem interview? | My Business Path