How do I stop research becoming procrastination?

I keep finding more things to learn before speaking to customers. How do I set a boundary?

About this guidance: My Business Path prepared and reviewed this general guidance as a practical starting point. It is not advice tailored to your circumstances. Check current official guidance or ask a qualified professional when the decision depends on your circumstances.

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My Business Path starting point

Set a dated decision and define the minimum evidence needed. Separate reversible experiments from decisions that genuinely require professional or official guidance.

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