How do I choose one marketing channel to test first?

There are too many options and I cannot maintain all of them.

About this guidance: My Business Path prepared and reviewed this general guidance as a practical starting point. It is not advice tailored to your circumstances. Check current official guidance or ask a qualified professional when the decision depends on your circumstances.

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My Business Path starting point

Choose where a specific buyer already seeks help, define one measurable behaviour and run a bounded test. Evaluate lead quality and effort, not vanity reach alone.

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